Sony Motionflow



Motionflow shoot

Using a high-speed Photron camera, we filmed yo-yo champions Krisztian and Luke in glorious 2000 frames per second, to articulate the process behind Sony’s Motionflow frame blending technology.

If only I had a spare £80k to buy a Photron. I might put a donate button on my site.

Client: Sony
Agency: Hugo and Cat
Director / Art Director: Jon Sykes
Editor / Grading: Jon Sykes
Post: Jon Sykes, Davide Melis
DoP: Paul Handley
Talent: Krisztian Kaluzsa, Luke Roberts
Creative Director: Yannick Connan
Concept: Jon Sykes, Davide Melis, Owen Booth, Bastian Koch
Storyboarding: Jon Sykes, Davide Melis
Production: Bastian Koch, Elisabetta Viggiani
Copy: Owen Booth, Josh Low
Audio: Ash Sargant